Cáceres Presents the World Congress of Inland Tourism

A boost for tourism in the iberian peninsula
Cáceres Presents the World Congress of Inland Tourism

On 6 November, the World Congress of Inland Tourism was presented in Cáceres, an event aimed at positioning the Iberian Peninsula as a unified destination for inland tourism, highlighting its cultural, historical, and natural richness. The congress, organised by the Iberian Association of Inland Tourism (AITI), will be held from 26 to 28 November at the San Francisco Cultural Complex and will bring together representatives from over 12 countries and the business sector, all interested in exploring a territory that, as AITI president Miguel Martins noted, “belongs to two countries but is one destination.”

During the presentation in Cáceres, Martins emphasised the importance of joining forces to “market two countries as one destination.” He asserted that the future of inland tourism on the Iberian Peninsula relies on effective collaboration, where communication and shared projects help reinforce this unified vision.

The event is supported by the Provincial Council of Cáceres, whose president, Miguel Ángel Morales, expressed the institution’s commitment to promoting Cáceres and its province. According to Morales, hosting this congress in the city is a unique opportunity to further Cáceres’s bid for the European Capital of Culture 2031.

An International Programme to Boost Inland Tourism

The congress will feature experts and academics from 42 universities worldwide, as well as economic and business representatives from multiple countries, who will explore the tourism potential of Extremadura and Beira Baixa. The lack of overcrowding in these destinations is one of their main attractions, a quality the organisers aim to highlight to attract tourists interested in authentic and sustainable experiences.

Among the scheduled activities is a fam trip (familiarisation trip) for tour operators, following a route based on the settings of the series House of the Dragon, passing through Monsanto, Malpartida de Cáceres, Cáceres and Trujillo.

Debate Panels and Key Topics

Throughout the three days of the congress, debate and analysis panels will address fundamental issues for inland tourism. Some of the topics to be discussed include:

  • Beira Baixa and Extremadura: What is the future of tourism?
  • Inland Tourism: Success Stories
  • Resources and People in Inland Tourism
  • Religious Tourism and Spirituality
  • Is the Interior a Destination?
  • Liberalisation of Road Transport
  • Sustainability and Tourism after 2030

Registrations Open

Those interested in attending the World Congress of Inland Tourism can register until 22 November via the official website: https://aitiweb.org/es/cmti2024/

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