Category: Projects


The offer includes training to increase skills and competencies with extensive knowledge transfer and matchmaking events for cooperation accompanied by an exchange of best practices and mentoring support.
These capacity-building activities will enable the company to implement new practices in its businesses.

The enterprise will be supported with 7,000 if it will be selected to be one of the beneficiaries of Tourism 4.0.

The call is aimed at a small or medium-sized enterprise located in one of the 5 countries such as Italy, Portugal, Spain, Malta, and Croatia from one of the following categories:

  • Hotels and similar accommodations
  • Holidays and another type of accommodation for short stays
  • Travel agencies, tour operators, booking services, and related businesses

Registrations open for the Open Lab of the European CulTourData Project

Are you a tourism company investing in the future?
Do you want to combine the potential of data and the opportunities of the European Capitals of Culture and advance with us innovative solutions for your business?
Would you like to use up to € 7.000,00 of funding to embark on the path towards these solutions?
Have you already given us the nod three times? That’s perfect. Then we are your partner and CulTourData is the ideal project for your goals.
An Open Lab of the European Project CulTourData, aimed at cultural and creative industries, technology developers and tourism SMEs, will take place on 20 December.
Organised by the Extremadura Tourism Cluster, it will take place in the Incubator Room of Garage 2.0, in Cáceres.

Link to registration by clicking here

25 places available

Approval of Heritart II project, renamed Dancing Histor(y)ies

Under the slogan “linking communities and heritage through dance” it will be about combining heritage sites, local community groups and visiting dance companies from abroad, and developing and testing how these groups can come together, with local variants, through two editions of a multi-location festival.

It is a continuation of the Heritart I project, the logo of which is shown in the image.

Clúster del Turismo works on project to create network of Cultural Capitals of Europe

CulTourdata aims to boost the analytical and data skills of SMEs by exploiting the synergies between tourism, cultural creativity and technology in order to deepen the development of tourism businesses through the enhancement of a network of Cultural Capitals of Europe and to develop a data-driven approach to stimulate business growth.

Thus, a few days ago, a meeting was held in the city of Kosice (Slovakia), European Capital of Culture in 2013, which allowed to continue with the monitoring of the project and to pool ideas and progress in terms of the tasks to be carried out by each of the partners.

In particular, the first meeting held in Matera (Italy) in March 2022, was an opportunity to share the future key actions of the project. Co-financed by the European Union’s COSME programme, CulTourData promotes the digitisation and use of data in SMEs.

In this sense, the project manager, Paolo Montemurro from Materahub (Italy), highlighted that “what elevates the impact of this project for the Cultural Capitals is that 60 tourism SMEs, together with 120 cultural and creative organisations and 60 IT experts and data analysts will be funded to help develop their innovative projects, designed thanks to the support of this programme”.

In addition, the public-private partnership is composed of 8 partners, representing 7 countries. It includes different profiles of entities, including SMEs in Cultural Capital Cities, Tourism and Cultural and Creative Industries (CCI Clusters), a Public Tourism Agency, a Business Incubator, a Public Business Support Organisation/Public Authority, a University and the European Accessibility Network, a non-profit tourism association.

Finally, it should be noted that each partner is linked to a European Capital of Culture, past or present: Matera 2019, Leeuwarden 2018, Chemnitz 2025, Košice 2013, Leiria 2027 and Spain 2031, to which Cáceres will possibly apply.

Link to the article from Región Digital

Cáceres City Council and Tourism Cluster join forces for the reactivation of the Cáceres Convention Bureau

The Cáceres Convention Bureau has been taken over by the Cáceres City Council and the Extremadura Tourism Cluster with the aim of promoting MICE tourism in the city with the help of professionals from the sector.

OPEN CALL – How artists, innovators and experts use data intelligently

Open call for artists, innovators and data experts from all over Europe to cooperate with tourism SMEs in the European Capitals of Culture for new initiatives to promote a data-driven culture in the ECoC. In 2023, profiles from the database will be invited to a matchmaking process with entrepreneurs to access grants of €7,000.

Clúster del Turismo de Extremadura attends initial meeting of the european project CulTourData

The meeting took place in Matera (Italy) with representatives of the participating entities from Italy, the Netherlands, Portugal, Germany, Belgium and Slovakia. Its objective is to carry out a collaborative matchmaking between tourism, cultural and technological companies in order to boost the skills of SMEs.

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